When will it click? Sometimes, it’s wiser not to opt for swashes and alternative characters. Just keep the logotype in a plain, unadorned typeface.
"Language was invented for one reason, boys - to woo women - and, in that endeavor, laziness will not do."
Let’s take a moment to think about these two stories about private ambulance companies. First we have a town, Windsor, North Carolina, that wishes to privatize their 911 EMS to get better response times.
Nothing new, public services all around are looking for ways to save money, especially with their ambulance services. The second story, is about First Med EMS, a private ambulance company based in Wilmington NC. They purchased two companies in Ohio in 2011 and recently have closed their doors. Reports of hundreds of EMTs and paramedics are now out of jobs.
Privatizing the ambulance service is not always the answer. Think carefully before making decisions that could put your community in danger.
Run to the Mountain: The Story of a VocationThe Journal of Th: 1 (Journals of Thomas Merton)
by Thomas Merton